Why your ShopMy link isn't tagging on Instagram
Instagram's new “Add Products > paste link” flow only tags a product that already exists in a Meta commerce catalog. A ShopMy link points to ShopMy's storefront, not a Meta catalog entry — so pasting it into Instagram's product picker won't find a match.
Works with your own Amazon Associates tag, LTK, and ShopMy. No app review.
Why native tagging doesn't work for ShopMy
Meta's catalog-tagging rollout is currently live for Facebook with Amazon as its first retail partner in the US, and Instagram support is announced as "coming next" per Meta's own blog — not yet confirmed live. Either way, the retailer behind the link has to have already pushed structured product data into a Meta commerce catalog. ShopMy is a creator storefront that links out to brands, not a retailer with a Meta catalog feed of its own, so a ShopMy link never resolves to a catalog entry Instagram can tag.
How Numbish fixes it
From pasted link to a catalog-ready feed, without touching Commerce Manager until you upload.
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Paste your links
Drop in the ShopMy links you already share with your audience.
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See eligibility
We check each product against Meta's catalog rules and flag what's blocking it.
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Get your feed
Download a Meta-ready product feed you can upload to Commerce Manager.
Make your ShopMy links taggable
Paste the links you already share. See what Meta will accept, fix what it won't, and download a feed you can upload today.
What you get
- Works with Amazon Associates, LTK, and ShopMy
- Every product checked against Meta's catalog rules
- A feed file ready for Commerce Manager
- No Meta app review or permissions needed